Over the years, 500px has become one of the premium photo sharing sites. While other services might have more users and images online, 500px focused on professional photographers wanting to share high quality and artistic images.
Last week, 500px has announced to start their marketplace for image licensing, Prime. The service is currently in beta testing and expected to launch soon. Some of the most important details are however known already:
- Simple licensing: There will be no sizes, Extended Licenses or usage limitations
- Curated collection: high quality and artistic perception of all images in Prime
- Mostly exclusive imagery: 500px claims 75% never been offered for licensing before
- Flat price of $250 for the image use
While the price might sound steep from a today's microstock-driven online photo market, in comparison with traditional agencies offering high quality imagery, the $250 is among the lower to average license fees asked. Compared to recently started market places, it compares well with Shutterstock's high-end outlet Offset.com which offers images for $250 for a smaller or $500 at the largest resolution. While images at Stocksy United are starting at $10 for small resolutions, the 500px Prime license offers a wider use that would require Extended Licenses for several hundred dollars at Stocksy.
Finally, Prime buyers do not have to make the final decision which image works best by themselves: They can use the community's feedback on how each image is being received by the community. This might help in becoming a deciding factor to use or not use a specific image.
High Payout Ratio
As an additional benefit (less for the buyers but for photographers) is the high payout ratio of 70%. This would be the highest percentage of payouts to contributors in today's market.