Pond5 now offers more than 2 million video footage clips and 4K footage in RED format

Pond5, one of the leading media agencies, offering a variety of photos, illustrations, audio files and videos, announced that its library now passed the mark of 2 million video clips available for licensing.

One of the market leader for royalty-free video footage, New York based Pond5, has announced a major milestone by reaching more than 2 million clips that can be downloaded and licensed through their market place.

At the same time, Pond5 now started accepting videos in Redcode RAW (R3D) which is becoming a popular format for commercial video footage as it allows resolutions beyond the standard HD, preparing for a future of ultraHD screens or enough room for cropping to an HD format in post processing for buyers.  “We’ve been seeing an increasing amount of 4K and higher resolution footage (http://www.pond5.com/4k) coming onboard, and there’s fast-growing demand for it from our buyers,” said Javier Salinas, Lead Video Curator of Pond5.

Pond5 has started out mainly as a platform for short video clips to be licensed for advertising or image movies but had announced earlier this year to purchase Pixmac and become a global player across media such as photos or illustrations s well.

Amos Struck

Amos Struck

I am a publisher and entrepreneur in the stock imagery field. I focus on providing knowledge and solutions for buyers, contributors and agencies, aiming at contributing to the growth and development of the industry. I am the founder and editor of Stock Photo Press, one of the largest networks of online magazines in the industry. I am the founder of Microstock Expo, the only conference dedicated to the microstock segment. I created several software solutions in stock photography like WordPress plugins. Plus I am a recurrent speaker at Photokina Official Stage, and an industry consultant at StockPhotoInsight. I am passionate about technology, marketing and visual imagery.

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