Adobe Spark is a simple graphic design tool that sets itself apart from other Adobe products –like Photoshop or Illustrator– due to its user-friendliness and simplicity, and also stands out in the design tool crowd thanks to its digital story-telling features: unlike other apps that are graphics-focused, Adobe Spark is medium-focused and assists you in the creation of social media graphics, short videos, and even simple websites. The suite integrates free stock images from Unsplash as well as royalty-free stock photos from Adobe Stock.
This is what makes it such a popular choice among non-designer users who need stunning social graphics, beautiful-and-effective ads and promotional videos, and simple web pages to reach out to their audience.
A full in-depth look into this tool is in our Adobe Spark review.
However, when it comes to design tools, the more the better. Because not everyone works on an iPhone or iPad, not everyone likes web-based software, and not everyone needs the same from a design software solution.
While liking Adobe Spark, many folks would like to know what are some free alternatives to Adobe Spark, as well as premium options, to go to when it’s time to create visual content.
If you’re one of them, make sure to read ahead to our list of the best Adobe Spark alternatives in 2020!
Adobe Spark Post Alternatives
Most users are attracted to Adobe Spark for its graphics creation feature, Adobe Spark Post. Available both on the web platform and a standalone iOS app and Android app –and also as part of Adobe Creative Cloud–, Spark Post lets you create beautiful visuals for social media like a Facebook ad, a Twitter post graphic, an Instagram story, and similar uses on the base of customizable templates or designing everything from the ground up, even if you’re not a graphic designer.
Here are some other great tools you can use for this exact purpose!
Canva Pro – First Month Free! (Recommended)
Canva is a very popular, free web-based and mobile app that offers a simple solution for all things graphic design with a photo editor and bonus content management functions. It’s comparable to Adobe Spark in terms of ease of use, as the image editor has a very straightforward drag-and-drop concept, and it’s also equipped with quite the selection of graphic templates and both free and paid stock photos.
The difference is that Canva does not integrate images from other providers, but rather owns them which gives them an added veil of legal safety if you’re planning on using them for commercial purposes.
A remarkable point in Canva is you can design virtually anything with it, social media graphics but also posters, ads, even a business card and branded stationery.
Canva Pro is the premium version aimed at businesses and professionals that adds features to instantly customize all your designs with your brand identity, create personalized templates to reuse, unlimited downloads of premium stock images, and more to make visual content creation a breezy experience.
Both in its free version and as Canva Pro, this is an ideal alternative to Adobe Spark Post, and we highly recommend it!
- More details: Canva Pro review
- Try it for free! Canva Pro Free Trial: First month of subscription for free
- Looking for a Canva alternative? 19 Websites like Canva
Fotor is a visual content creation tool emphasizing image editing. It’s loaded with one-click filters and photo effects to beautify and change your photos' tone and mood, plus templates for social media images and canvas design. Additionally, you can find fun, personal-project bound features such as a collage maker. Available both on web and mobile apps for iOS and Android, it’s very easy to use resource for quick image fixes and social post pictures.
It is free to use –albeit including ads– and you can opt-in for Fotor Pro, a paid version with no ads and extra features.
This would be a good fit for photographers wanting to quickly edit and promote their images.
Pablo by Buffer
Being developed by a social media management tool, it comes as no surprise that the Pablo by Buffer image editing tool is perfect for designing appealing social graphics in no time – under 30 seconds according to their pitch. This tool comes with a rich library of stock photos and quotes you can use in a design template of your choice to create social media content quickly, and you can also upload your own images and custom logo.
Simplicity is key for Pablo. The super easy to use editor has very limited options in terms of templates, typography, image style, and resizing, but they are all spot-on for social media graphics.
It’s a web-based solution and there is also a Chrome extension available. Pablo is free to all and very popular with startups and influencer-like creatives.
Snappa is another great tool for quick graphic design. Thanks to its built-in library with millions of stock images, fonts, templates, and design elements and direct share features into the most popular social networks, with Snappa, you can create social media graphics, blog post images, digital banners, and so much more.
It’s a very user-friendly editor, and there is a free version, although it’s considerably limited. The Pro plan, however, comes with extra editing power and is reasonably priced at $15/month.
Snappa is web-based and good to use in your PC or Mac, but not suitable for smartphones or other mobile devices are there is no app available. Still, it’s very suitable for newbie social media marketers and bloggers who don’t mind working on desktop.
BeFunky is an all-in-one web and mobile app for graphic design and photo editing. With a simple drag-and-drop concept that makes it ideal for non-designers, yet a more complex user interface, and feature set that includes layers –like Photoshop but more modest–, batch image editing, and a lot of options for every tweak, BeFunky is perfect to create visual materials photos for a social media platform or digital ads.
It comes with a free media library that has photos, vector graphics, and more. There are filters, a tool for photo collage, and direct sharing to your social media channels, so it’s very useful for this purpose. It is free and doesn’t require sign up to use, but this version is very restrictive and full of ads directing you to BeFunky Pro, the paid service with bonus editing features.
It’s a good match for those who can handle a slightly more complex tool.
RelayThat is a DAM (digital asset management) tool that is thought for small businesses that need graphic designs but doesn’t have a designer on board. It lets you create visuals for blog posts, social media profiles, banners and posts, posters, and more.
You start from a wide selection of templates that you can then customize to your liking, adding your own logo and brand colors, and using stock photos, fonts, and graphics from their library and quick image fixes such as filters and effects. Plus, in RelayThat, you can collaborate with other team members and store your custom settings to reuse new designs.
This is a paid tool that costs $25 a month, but small creative teams might certainly find it a bargain.
Easel.ly is an app to create infographics. It guides you to turn your concepts and ideas into beautiful graphics + text representations that help communicate them better.
And it’s very easy to use. You can select a template –they have many for common use cases– and personalize it with your data, copy, and colors to create the perfect infographic even if you have no experience with graphic design. Anything from timelines and flowcharts to processes and comparisons can be done with this tool.
Easel.ly is web-based and free to use, and you can also get a more powerful Pro version for $3/month. A steal if you happen to work with reports and other tasks that benefit from visual representation.
Adobe Spark Page Alternatives
Adobe Spark Page is a unique feature in Adobe Spark’s suite that you can find online and the Apple app store. It is an intuitive and simplified website builder to create single-page websites with very little effort and no web design skills.
While very helpful for product pitches, web stories, reports, and showcase-styled sites, Spark Page tends to miss the mark when it comes to e-commerce, as it only provides self-hosted, scrolling-only web pages with no added functionality.
So if you’re after an alternative to design a simple yet enticing web or e-shop, these are some of your top options:
Wix is one of the most popular website building platforms thanks to being both user-friendly and end-user-effective. You don’t need to know coding or web design to create stunning one-page wonders that are both beautiful and functional.
The service has predesigned layouts with all the basic functionality a site needs; you need to enter your personal data and preferred visuals. Additional features let you get a custom logo for your brand, and even use an AI-powered tool to design your site for you!
If e-commerce is your thing, definitely check out WixStores and it’s super simple e-shop creation solutions.
You can access Wix for free with a starter plan, and opt-in for paid subscriptions if you need more flexibility, starting at $13/month. Wix is perfect to design blogs, portfolios, product pitch pages, and much more.
WordPress is an uber-famous CMS solution, initially thought for blog sites; it now handles all website types. Being open-source and having themes and various integrations ready, it’s relatively easy to build single web pages to your needs.
Several one-page WordPress themes might be visually basic but still, get the job done. And if you know a bit of coding, you can tweak them around to personalize them even more. Premium templates, however, are more visually impactful with no need for messing around with codes, so are a great option if you can afford it.
WordPress is initially free to use, and premium (paid) features are at your discretion. However, do keep in mind you will need to solve hosting on your own, and the cost will vary depending on the host and plan.
WordPress is perfect for designing simple landing pages, event pages, sales pages, and more.
Site 123 promises to be “by far the easiest free website builder,” and it really delivers on that promise. From a drag-and-drop design concept and premade templates to integrated online tools for user interaction and social media sharing, Site123 is really helpful to create one-page, functional commercial sites.
Other noteworthy features include a logo maker, a form builder to add unique online forms to your site, and the fact it has multilingual support for your website. All of this in an uncomplicated user interface with clear guidelines to get you through the process of building your own one-page site from the ground up.
There is a free plan with restricted access to features, and several subscription plans for different needs, all reasonably priced starting at $10.80/month.
Site123 is an ideal match for small businesses and other commercial projects.
SquareSpace is a visual website builder that gets a lot of praise for its state-of-the-art templates that make it easy to create a compelling and fully functional website in less time. They have several one-page themes that you can use and customize to your liking, just like Spark Page.
A highlight in this service is in the functionality and integrations it provides for your site. Blogging, podcasting, CV, portfolios but even ecommerce features to have your own online store are available.
This is a paid builder, but starting at $12 a month, it’s very affordable and offers great value for the cost.
SquareSpace is ideal for those wanting to design a simple but functional e-shop, for example.
Adobe Spark Video Alternatives
Another super useful feature in the Adobe Spark suite is Video, that lets you create pro-grade, 30-second videos, even if you’ve never edited a video before. These short clips are perfect for online promotion (social media posts and ads), for presentations and resumes, anything that requires quick storytelling.
But you may be looking for a similar online video editor that is user-friendly but allows creation of longer projects, for example. If so, here are a few video editing tools worth knowing:
Canva & Canva Pro (Recommended)
The popular design tool for non-designers, Canva, also has a video editor that follows the image version's same drag-and-drop concept. Canva offers high-quality templates for popular video projects like YouTube intros, Instagram stories, or Facebook videos, and you can also produce your clip from scratch.
You have access to Canva’s library of stock footage, images, music, and even animations and stickers and personalized elements you can add like your logo, fonts, and colors.
Canva is free for all and forever. Free account grants you access to the video editor and the main features, albeit a limited selection of stock media and graphic elements. Canva Pro, the premium version, unlocks tens of thousands of stock videos and more editing and sharing power you might want if you’re using Canva for work or commercial projects.
- More details: Canva Pro review
- Pricing analysis: Canva Pro Pricing Breakdown
- Try it for free! Canva Pro Free Trial: First month of subscription for free
Vimeo Create is a short video maker offered by pro-style video streaming platform Vimeo. It’s a very marketing-oriented tool, and its feature set shows it. Their templates are designed according to business goals like announcements, sales, driving traffic, and more from the get-go.
You can edit these preset layouts as much as you want, and you can also create videos from scratch with your own content, something made easy as they support Google Photos, Dropbox, and more professional CRM tools. Applying your brand to videos is also possible with advanced options.
You can test the video maker for free, but to download or share your creations, you need to pay for a subscription plan, starting at $20/month.
Vimeo Create is tailor-made for small businesses and entrepreneurs who want to use video in their marketing strategy but don’t have previous video making skills.
WeVideo is a cloud-based video editor with a simple-to-complex interface that is great for short video projects. The learning curve to use the tool is very gentle if you wish to take advantage of all the features, but you don’t need any previous editing knowledge to create simple promotional clips.
There are templates for every occasion, all optimized for social media, and unlimited access to a rich stock media library. The complete toolset includes branding and custom, reusable templates to speed up your workflow. You can export videos in different aspect ratios and up to 4K resolution, which adds usage flexibility.
WeVideo is a paid, subscription-based solution. The price starts at $4.99/month but is limited to 30 min of video export per month. Unlimited production costs from $7.99/month upwards depending on how many premia features you need.
This is perfect for those with an increasing interest in video making.
iMovie is Apple’s user-friendly video editor, available for Mac, iPhone, and iPad. It’s an uncomplicated app with very easy features that pretty much anyone can get the gist of in minutes.
While more intended for personal use, you can still use iMovie to create quick, short promos and similar video content to share online. While the editing functionality is there, with titles, transitions, fonts, and effects, there is almost no room for customizing these elements, so that’s something to keep in mind.
iMovie is free to download and use, so it’s a good option for video-enthusiast Apple users.
Windows Movie Maker
Windows Movie Maker has a very transparent name. This video editing tool by Microsoft aims to be as easy to use as possible, and although it’s more commonly used for personal projects and hobby-like productions, you can also create short animated videos to use in your business.
Movie Maker is equipped with effects, transitions, titles, voice-over, and more to make a nice social media promo clip and you won’t have trouble learning how. Still, it’s to be noted the preset elements available are not adjustable.
However, it is free and available for both PC and mobile devices so it’s a good way to get into video editing without complicating yourself too much.
An Adobe Spark Alternative for Everyone
And that’s our useful list of Adobe Spark alternatives, with options for every need and everyone!
While Adobe Spark itself is a great choice for quick visual content creation, knowing these many apps comes in handy to find the tool that really gets it done the way you want it.
Which one are you more eager to try first?