I’m happy to announce that I will be one of the co-moderators of the Industry Round Table at the CEPIC 2022 Congress from the 25th to the 27th of May in Palma de Mallorca, Spain!
We’ll be discussing all things stock media industry, especially focused on giving the smaller players ideas and tools to dial up their business and keep up with the ever-changing pace of our field.
This will be a dynamic, interactive experience where all of us have something to gain.
You should absolutely come! And here’s why:
After being postponed several times since 2020 due to the Covid-19 pandemic, the CEPIC Congress is back in full force in 2022, and, to no one’s surprise, it will be mostly focused on the post-pandemic landscape in the stock media and visual communication industries.
I’m excited to share with you all that I will be moderating the Industry Round Table on Thursday, May 26 at the CEPIC 2022 (C22) Congress –from May 25 to May 27, 2022– alongside CEPIC President Christina Vaughan. This event will be an open and interactive discussion centered on the commercial side of visual communication for small and medium-sized companies, and on the innovative ways in which old and new business models can thrive in the new state of things. Our program splits into two halves:
- How do “free” stock images make money? – We’ll explore how the big players are turning their free stock photo collections into monetizable traffic, and additional ways to profit from free images, such as upselling licensing upgrades and offering related services
- Avoiding getting stuck in the competitive landscape – In a pond with multiple big fishes, we will discuss actionable strategies and cost-effective resources for small(er) companies to carve out their niches and scale up business in a competitive way
A Little Bit About Me
I’m looking forward to sharing all my insights and experiences navigating the industry playground for over two decades.
During that time, I proudly co-created the Microstock Expo, an industry-changing conference that resulted in significant acquisitions and created a broader awareness of the convulsive, changing state of the industry. I also run 4 stock agencies, all with the User at the core of things. Plus, I have been continuously supporting and working closely with the leading stock photo agencies to increase and speed up their sales through my extensive network of publications in 6 languages, powered by our highly productive, remote team across the world.
As a seasoned industry member, I am obsessed with strategic effectiveness and user happiness. I am forever passionate about photography and I fully embrace new tech, including AI, in my constant search for the next big thing in the visual world.
Do you want to get in touch with me? Maybe meet up one-on-one during C22? Feel free to contact me here, I’ll be happy to hear from you and plan a meeting.
What I really want to highlight is that the Industry Round Table will be an open, interactive experience for us all.
Attending members are encouraged and welcome to bring forward their questions, comments, and topic suggestions during the open discussion, and we will address them all. So make sure to have your questions prepared before the event! You can also send your questions or comments to me directly, using my contact form right here, so we can include those topics in the discussion. I welcome all questions in my inbox!
Our goal is for you to leave the Congress feeling the world is in the palm of your hand, and ready to implement the learned strategies to level up your business.
This event is an annual staple in the industry and gives us all the opportunity to catch up with some much-needed networking and personal business relations, after over two years of virtual everything. And there will be lots of new and exciting connections to make, as CEPIC welcomes new members in innovative companies.
I friendly and strongly encourage you to come to CEPIC 2022 – it’s an opportunity not to be missed.
You can get your tickets and all relevant information here.
For further details, check the CEPIC Congress FAQ.
I’ll see you there!